Privacy Policy

Last updated: 11 August 2026

Urban Fox Ecom is committed to protecting your privacy and handling your personal information responsibly.

Urban Fox Ecom is a trading name of Urban Fox Project Ltd (“Urban Fox Ecom”, “we”, “us” or “our”).

This Privacy Policy explains how we collect, use, store and share personal information when you visit our website, contact us, request a free eBay store review, enquire about our services or become a client.

1. Information we collect

Depending on how you interact with us, we may collect:

• Your name

• Business or trading name

• Email address

• Telephone number

• Business address

• Website, eBay store or marketplace details

• Information you provide through our contact forms or free store review forms

• Information relating to your ecommerce business, requirements or project

• Correspondence between you and Urban Fox Ecom

• Billing and transaction information where applicable

• Technical information about your visit to our website, such as IP address, browser type, device information and website usage data

• Marketing preferences where you have chosen to receive communications from us

We may also review publicly available business information, including marketplace stores, business websites and other publicly accessible commercial information, when assessing potential clients or providing our services.

2. How we collect your information

We may collect personal information when you:

• Submit a contact or enquiry form

• Request a free eBay store review

• Contact us by email, telephone or another communication method

• Ask us for a quotation or proposal

• Purchase or engage us to provide services

• Subscribe to marketing communications

• Visit or interact with our website

We may also obtain business contact information from publicly available sources where permitted by law.

3. How we use your information

We may use your information to:

• Respond to enquiries

• Carry out free eBay store reviews

• Assess whether our services may be suitable for your business

• Prepare quotations, proposals and recommendations

• Provide Shopify development, ecommerce consultancy and related services

• Manage our relationship with clients

• Process payments and maintain financial records

• Provide customer support

• Improve our website, services and customer experience

• Prevent fraud, misuse or security threats

• Comply with legal, tax and regulatory requirements

• Send relevant business communications or marketing where legally permitted

4. Lawful bases for processing

Under UK data protection law, we must have a lawful basis for processing your personal information.

Depending on the circumstances, we may rely on:

Contract – where processing is necessary to provide services you have requested or to take steps before entering into a contract with you.

Legitimate interests – where it is reasonably necessary for operating and developing our business, responding to enquiries, providing relevant business communications, protecting our website or identifying businesses that may benefit from our services, provided those interests do not override your rights and freedoms.

Legal obligation – where we need to retain or process information to comply with legal, accounting, tax or regulatory obligations.

Consent – where you have specifically agreed to particular processing, such as certain marketing communications or non-essential cookies where consent is required.

Where we rely on consent, you may withdraw that consent at any time.

5. Business-to-business communications

Urban Fox Ecom may contact businesses about services that we reasonably believe may be relevant to them.

Where personal data is used for business-to-business marketing or outreach, we will process that information in accordance with applicable UK data protection and electronic communications legislation.

You may ask us to stop sending marketing communications at any time by contacting us or using any unsubscribe option provided.

6. Cookies and website analytics

Our website may use cookies and similar technologies to operate correctly, understand how visitors use the website and improve our services.

Some cookies are necessary for the website to function. Other cookies, including certain analytics or marketing cookies, may require your consent.

Where required, you will be given the opportunity to accept or reject non-essential cookies through our website's cookie controls.

7. Shopify

Our website is hosted using Shopify.

Shopify may process certain information about website visitors on our behalf as part of providing its ecommerce and website hosting infrastructure.

Where Shopify processes information independently for its own purposes, its own privacy terms may also apply.

8. Sharing your information

We do not sell your personal information.

We may share information with trusted service providers where reasonably necessary to operate our business, including:

• Website and hosting providers

• Shopify and associated technology providers

• Email and communications providers

• Payment processors

• Accounting or professional advisers

• Freelancers, contractors or technical providers assisting with client projects

• Analytics and website security providers

• Government bodies, regulators or law enforcement where legally required

Where third parties process personal information on our behalf, we expect them to protect that information appropriately and use it only for the agreed purpose.

9. International transfers

Some of the technology and service providers we use may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are in place as required by applicable data protection law.

10. How long we keep your information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including providing services, responding to enquiries, maintaining business records and satisfying legal, accounting or tax requirements.

Different categories of information may therefore be retained for different periods.

When information is no longer required, we will delete, anonymise or securely dispose of it where reasonably practical.

11. Keeping your information secure

We take reasonable organisational and technical measures to protect personal information against loss, misuse, unauthorised access, disclosure or alteration.

However, no internet-based system can be guaranteed to be completely secure.

12. Your data protection rights

Depending on the circumstances, you may have rights including the right to:

• Ask for access to the personal information we hold about you

• Ask us to correct inaccurate or incomplete information

• Ask us to delete your personal information

• Ask us to restrict how your information is used

• Object to certain uses of your information, including direct marketing

• Request transfer of certain information to another organisation

• Withdraw consent where processing is based on consent

These rights are subject to certain legal limitations and exemptions.

To exercise your rights, please contact us using the details below.

13. Marketing communications

You can opt out of marketing communications from us at any time.

You can do this by using an unsubscribe link where provided or by contacting us directly.

We may retain limited information about your opt-out request so that we can ensure we do not contact you again for marketing purposes.

14. Third-party websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices of those third parties. We recommend reviewing their privacy policies before providing them with personal information.

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal obligations.

The latest version will be published on this website together with the date it was last updated.

16. Contact us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

Urban Fox Ecom
A trading name of Urban Fox Project Ltd

Email:hello@urbanfoxecom.com

Address: 20 Beatrice Ave, Plymouth. UK. PL4 8QB.
Telephone: +44 7717 213 020

17. Complaints

If you have concerns about how we use your personal information, please contact us first so that we can try to resolve the matter.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.